About Riddhi Plants Riddhi Plants is a Mumbai-based online plant nursery founded in October 2020 by Anjali P. Bhat. Inspired by an encounter with Kokedama during a visit to Coorg, Anjali brought the Japanese art form back to her home city and began creating and selling these beautiful, soil-wrapped plant spheres that grow without pots. […]
About The Pokaran Pottery The Pokaran Pottery Foundation is a Rajasthan-based social enterprise dedicated to preserving and promoting the ancient craft of Pokaran terracotta pottery. Operating from the historic town of Pokaran in the Jaisalmer district of Rajasthan, the foundation works directly with generations of skilled local artisans to bring GI-certified, handcrafted terracotta products to
Khus Store is a Mumbai-based manufacturer and retailer of 100% natural eco-friendly Khus (vetiver) curtains — an ancient Indian cooling solution that has served generations of Indian households as a sustainable alternative to energy-intensive air conditioning. Operated by Sneha Enterprises, Khus Store brings this traditional craft into modern homes and offices across Maharashtra and beyond,
GardenUp is a Mumbai-based landscaping and urban greening company founded in 2017 by Dr. Ekta Chaudhary, a PhD ecologist from the Indian Institute of Science (IISc), Bengaluru. What began as a personal project to greenify a hostel room at IISc has grown into one of India’s most recognised green living brands — combining professional landscaping
About Suspire Suspire is a premium curated online marketplace for plant-based, cruelty-free, and sustainable products. Founded in 2021 by Deepak Ramakrishna and Swayam Doshi, Suspire was born from a deep personal commitment to the planet. After witnessing environmental degradation firsthand while scuba diving, the founders envisioned a platform that would make conscious, sustainable shopping effortless
About NatHabit NatHabit is a Gurugram-based fresh Ayurvedic beauty and wellness brand on a mission to prove that genuinely natural beauty care can be both effective and sustainable. Founded in 2019 by Swagatika Das and Gaurav Agarwal, NatHabit was built on a simple but radical premise: that most products calling themselves natural contain only 1-2%
About Agri Raise Crop Care Pvt. Ltd. Agri Raise Crop Care Pvt. Ltd. is a trusted agricultural seed and crop solutions company based in Jaipur, Rajasthan, dedicated to supporting Indian farmers with high-quality seeds, crop care products, and expert agronomist guidance. The company believes that sustainable farming begins with the right seed — and that
Core Nature is a hemp-based activewear brand based in Dharamshala, Himachal Pradesh, India. Founded in 2023, the brand is on a mission to revolutionize athletic wear by harnessing the remarkable natural properties of hemp — one of the planet’s most sustainable crops. Core Nature was born from a simple but powerful idea: that high-performance sportswear
About PureCult PureCult is a Bangalore-based luxury plant-based home care brand founded in 2020 by Roopa Hariharan and Sumit Anand. Positioned as India's first luxury plant-based home care brand, PureCult applies the quality, formulation depth, and packaging standards of premium personal care to household cleaning products — an area of the home that has historically
About Ecoternatives Ecoternatives is an online zero-waste marketplace curating genuinely sustainable household, personal care, and lifestyle products from verified ethical suppliers. Founded by Aidan Riehl at the age of 19 in Hawai'i after witnessing plastic pollution firsthand, the store spent three years in development before launch — a period dedicated to finding suppliers who could
About Vooki Vooki is a Chennai-based eco-friendly home cleaning brand offering a range of natural, plant-based household cleaning products formulated using green chemistry principles. Established in 1994, Vooki is one of India's longer-standing committed players in the eco-cleaning space, holding the Type 1 Eco Label certification from the Global Ecolabelling Network (GEN) — a rigorous,
About Born Good Born Good is a Bangalore-based plant-based home cleaning brand founded in 2019 by Mohit Belani. The brand makes laundry detergents, floor cleaners, toilet bowl cleaners, dishwash gels, fabric conditioners, air fresheners, hand wash, and insect repellents — formulated without sulphates, phosphates, or parabens. The company's tagline captures its founding premise: toxins out,
About Coco Custo Coco Custo is a Mumbai-based sustainable home cleaning brand founded in 2018 by Shaan Lalwani, a mechanical engineer who spent a decade in the real estate and construction industry before pivoting to sustainability. The brand makes plant-based household cleaners — laundry detergents, multipurpose cleaners, dish cleaners, and stain removers — formulated from
About Rustic Art Rustic Art is an organic personal care and home cleaning brand based in Satara, Maharashtra, manufacturing natural soaps, shampoos, skin care, body care, and household cleaning products. The brand was founded on a core conviction: that effective personal care should not require synthetic chemicals that harm the skin, the water table, or
About Satopradhan Satopradhan is an online Satvic lifestyle store founded in 2019, offering organic, vegan, and earth-friendly products across food, wellness, body care, and home cleaning. The brand was started after founders Sunil and Monisha found it genuinely difficult to source pure organic products despite widespread health claims in the market. Satopradhan was built to
About Recycle Bazzar Recycle Bazzar is a Meghalaya-based waste management platform connecting households and businesses with trained waste collectors and certified scrap centres through a mobile app. Founded by Rony Saha, the platform addresses a fundamental gap in India’s informal waste management system: the disconnection between waste generators who want to recycle responsibly and the
About Bam Fiber Bam Fiber is a Manipur-based startup manufacturing biodegradable tissue paper and packaging products from banana fibers and bamboo leaves. Founded by Konthoujam Johnson Singh, the company addresses one of the most persistent environmental challenges in India: the dominance of single-use plastic in everyday packaging. By using agricultural residues — banana plant fibers
About Ahenba Products Ahenba Products is a Manipur-based social enterprise preserving and promoting kouna craft — the traditional art of weaving with water reed (kouna grass) that has been practised in Manipur for generations. Founded by Arambam Tilotama Devi, the company supports rural women artisans by creating a commercial market for handwoven kouna products, blending
About Ekanbha Ekanbha is a social enterprise based in Shillong, Meghalaya, manufacturing sustainable jute bags through a team of skilled persons with disabilities. Founded by Ferdinand Lyngdoh Marshillong — himself a person with hearing impairment — the organisation proves that meaningful employment and environmental responsibility can work together. Every bag made by Ekanbha is 100%
About Kumbhi Kagaz Kumbhi Kagaz is an Assam-based initiative manufacturing chemical-free, handmade paper products from water hyacinth — an invasive aquatic plant that chokes wetlands across Northeast India. Founded by Rupankar Bhattacharjee and Aniket Dhar, the brand transforms a persistent environmental problem into a sustainable livelihood, producing journals, notebooks, calendars, and sculptures that carry both
