We are pleased to announce the opening of our luxury handbag label GIOIA's first flagship store at Netaji Subhash Chandra Bose International Airport in Kolkata. GIOIA is a a responsible luxury brand, creates leather handbags and accessories from Leather Working Group certified tanneries and examined them using the rigorous BLC Leather Technology standards with a lower carbon footprint than traditional leather.

The store features an exclusive accessories collection with an intrinsic sense of duality; balancing toughness with femininity and signature statement pieces alongside effortless essentials. Stand out colour blocking, sculptural shapes, modern, distinctive cuts, an innovative use of textures and unerring attention to detail make up what are now GIOIA’s signature handbags and accessories. Sophisticated and feminine yet playful and effortless, their iconic collections are instantly recognisable to the burgeoning community of women who enjoy them for their contemporary, distinct impact and enduring appeal.

"Large segment of our customer base is well travelled and are from different parts of the country. While being online we are able to cater to everyone's needs, some people still want to be able to touch and feel the leather goods before they are confident about the quality and craftsmanship of the product and then make  a purchase. They want to be able to wear the handbags and see how it makes them feel. We have customers all over the country and this allows us not to be limited to one city and spread our happiness and GIOIA to everyone through handbags as a medium" - Diksha & Vashisht Bhatia, Co Founders, GIOIA.

Established in 2020, GIOIA is a purpose-driven, responsible luxury label, built with the belief that true happiness lies in relationships that stand the test of time. Their attempt is to provide men and women with moments to cherish and spread happiness along the way, Handbags are just a medium to achieve this. Their collections are designed for those people who are conscious about what they consume, view what they wear as an expression for who they are and choose to buy less but buy better.

GIOIA is backed by one of the largest leather goods export houses in India, D2 International Private Limited. At Gioia, handbags are crafted in the same factories that have been used to craft leather goods for well renowned luxury brands for almost three decades.

After the roaring success of the grand opening in Kolkata the brand is now slated to open a store very soon during Christmas this year at Phoenix Market City, Kurla, Mumbai, to spread their GIOIA to the city of dreams.

Sustainability

Designed to last, finely curated materials, skillful artisans and timeless designs. Gioia's team of technicians have sourced leather from Leather Working Group certified tanneries. This ensures that the materials aren't just durable and biodegradable, but also that the leather used is responsibly sourced and a by - product of other industries. For the skilled craftsmen to be able to do what they do best, the brand keeps a close check on their working conditions.

As a result, the state - of - the - art factories are Sedex Certified, which ensures Gioia's collections not only spread joy to their community, but also to the craftsmen making them. Further, even their packaging is ethically sourced and FSC certified.