Looking for genuinely sustainable fashion brands in India? The Prakati Green Directory’s dedicated Sustainable Fashion category lists verified brands built specifically around slow fashion, organic materials, and ethical production — distinct from our broader Fashion & Accessories category.\n\nBrands listed here include Unirec Store, One Less, Brown Living, Moon Rabbit, Sarjaa, Unborn Studio, Jute Cottage, and Indha, among dozens of others verified for organic cotton, hemp, and linen fabrics, natural dyes, fair-wage artisan production, and small-batch or made-to-order manufacturing. This category is for shoppers and brand partners who specifically want fashion built around sustainability from the ground up, not just eco-friendly add-ons. Browse verified sustainable fashion brands across India below.
About Aulive Aulive is a Delhi-based sustainable accessories brand founded in 2017 by Wamika Shekhawat and Yashraj V. Rathor. Born from a desire to enjoy the elegance of leather without the ethical cost, Aulive became one of India’s earliest brands to build its entire identity around plant-based, cruelty-free leather alternatives. Every bag, wallet, and travel […]
About Mistry Mistry is a New Delhi-based label that handcrafts leather bags, footwear, and accessories from recovered leather cuts and industry off-cuts. Founded in 2020, the brand grew out of an existing family-run manufacturing operation and has since established itself as an independent voice in Indian slow fashion. Every product in the Mistry line is
About Vraj:bhoomi Vraj:bhoomi is a sustainable craft label based in Ahmedabad, Gujarat, dedicated to reviving India’s most treasured handcraft traditions. Founded in 2013 by Bhoomi Dani, a textile designer and alumna of the National Institute of Fashion Technology, the brand was built on a singular belief: that India’s traditional crafts deserve to live beyond museums
About A Big Indian Story A Big Indian Story (ABIS) is a Pune-based sustainable design house that reimagines Indian accessory-making for a planet-conscious future. Founded in 2018 by Anuradha Alurkar and Sriram Swaminathan, the brand brings together two ideas that rarely appear in the same sentence: cutting-edge plant-based material science and the time-honoured craft traditions
About Malai Malai is a Kochi-based material design and biomaterials company that has reimagined what leather can be. Founded in 2018 by material designer Zuzana Gombosova and product designer and engineer Susmith Suseelan, Malai grows a bio-composite material from bacterial cellulose — a substance produced by fermenting coconut water waste — and reinforces it with
About Cooliea Cooliea is a Netherlands-based health-tech start-up founded in Den Haag (The Hague) by a team spanning the Netherlands, the United States, Germany, and the United Kingdom. The brand was created with a clear environmental mission: to reduce the enormous volume of single-use menstrual waste generated every year by offering reusable, high-performance alternatives that
About ENVY2020 ENVY2020 is a Dutch sustainable streetwear brand founded on July 28, 2020 — World Nature Conservation Day — a deliberate choice that signals the brand’s commitment from the very moment of its birth. Based in Amsterdam, Netherlands, ENVY2020 was created to prove that contemporary fashion can look good, feel good, and do measurable
About Bambify Bambify is a premium bamboo-cotton kidswear brand based in India, offering thoughtfully crafted children’s clothing for ages 3 to 12. Founded in 2026 on the strength of three decades of garment manufacturing experience, the brand was built by a second-generation team with deep roots in fabric production and quality standards. That heritage forms
About Gangotri Label Gangotri Label is a Hyderabad-based sustainable fashion brand dedicated to organic, handcrafted clothing made in partnership with artisans from India’s most celebrated textile traditions. Founded by Mridula, Gangotri Label operates on the belief that fashion can be — and should be — free of harm to animals, humans, and the planet. The
About Trad Collective Trad Collective is a sustainable fashion store based at 80 Vicar Lane in the heart of Leeds city centre, UK. Founded by Swedish fashion designer Josefin Wanner and her partner James Fenwick, Trad Collective is built on a clear conviction: that clothing should last, and that the fashion industry’s cycle of overconsumption
About Lucky Cow Paper Goods Lucky Cow Paper Goods is a family-run sustainable accessories brand based in London, UK, dedicated to creating stylish, environmentally responsible bags and accessories from washable paper — a plant-based, vegan alternative to conventional leather. The brand was founded on a simple conviction: that style and sustainability are not mutually exclusive,
About Jollia Jollia is a London-based sustainable fashion label founded during the 2020 lockdown by Maria, an international marketing executive of Bulgarian origin. The brand was born out of admiration for her mother — an accomplished designer of hand-embroidered Bulgarian folklore clothing — and the conviction that traditional craft techniques and contemporary sustainable design can
About Ok Round 2 Ok Round 2 is a secondhand clothing store based in the Barranco neighbourhood of Lima, Peru, founded in March 2019 by Viviana Meza Coronado. Meza Coronado left full-time employment to build a business dedicated to generating ecological and sustainable change through the direct act of extending the life of clothing. The
About XIVI XIVI is a Los Angeles-based gender-fluid fashion label founded in November 2020 by Taylor Rose, a former assistant designer at minimalist-luxe California label Vince. The brand name is drawn from the Roman numerals XVI and V, representing the 6th of November — Rose’s birthday and the moment she committed to building a sustainable
About B.e Quality B.e Quality is a Barcelona, Spain-based slow fashion brand making refined basics for newborns, women, and men from just two natural materials: organic Pima cotton and Baby Alpaca fibre. Describing itself as “a Slowfashion brand for a lifestyle in harmony with nature and human beings,” B.e Quality builds timeless, season-less pieces meant
About Juniper & Eve Juniper & Eve is a Toronto, Canada-based sustainable fashion brand making gender-free, eco-friendly underwear and chest binders for people across the gender spectrum. Founded in June 2021 by designer Eva M., the brand began as a personal solution: a close friend, a trans woman, struggled to find quality underwear that fit
About Soul Studio Soul Studio is an Austin, Texas-based sustainable fashion studio that transforms botanicals and floral waste into naturally dyed clothing, treating dye-making as a wearable art form. Founded in 2016 by mother-daughter duo Carol Hargus and Melissa Hargus Pierce, the woman-owned and family-owned business set out to elevate plant dyeing into a craft
Tiradia Cork is a Seattle-founded brand that designs vegan-certified accessories from sustainably harvested cork, working with artisan partners in Portugal who have specialised in cork production since the 1920s. Under the tagline “Wear Nature,” Tiradia Cork makes bags, wallets, belts, and home goods that replace conventional leather and synthetic materials with a renewable, tree-friendly alternative,
Mavis by Herrera is a women-owned sustainable luxury accessories brand based in San Diego, California, founded by Mavis Carolina Herrera. The label designs convertible handbags, totes, crossbody bags, and accessories built from recycled plastic and upcycled leather, with a philosophy the founder describes simply: minimalist by design, generous by necessity. Every Mavis by Herrera piece
About eddys eddys is a New York City-based clothing brand making eco-friendly knitwear sets for babies and toddlers, founded by Carla Farina — known affectionately as “Carlita” within the brand’s own story. Farina comes from three generations of textile makers: her grandmother worked as a seamstress in the United States in the 1960s, and her
